Is DoodleWeb a WooCommerce partner?

DoodleWeb is a WP Engine Advanced Partner with senior WooCommerce engineers in-house.

Should I stay on WooCommerce or move to Shopify?

Stay on WooCommerce when you need full content + commerce in one CMS, custom checkout, or complex tax/shipping logic. Move to Shopify when ops cost outweighs flexibility, see our migration guide.

Can you optimize a slow WooCommerce store?

Yes. Standard WooCommerce performance work covers query optimization, object caching, image pipeline, and CDN, typical Lighthouse score gains are 30–50 points.

SERVICE · WOOCOMMERCE DEVELOPMENT

WooCommerce Development Services

Transform WordPress into a revenue engine with tailored WooCommerce functionality. Custom checkouts, payment gateways, B2B portals, headless storefronts.

Schedule a call

When to hire us for this

When you're committed to WordPress but need real ecommerce functionality without paying Shopify's percentage forever.

WHAT'S INCLUDED

Everything that ships with every engagement.

No surprise add-ons. No phase two for the basics. The list below is the floor, not the ceiling.

Custom WooCommerce themes

Hand-built themes with no bloated parent theme dependency. Clean PHP, semantic markup, and a block editor experience your team enjoys.

Custom payment gateways

Stripe, PayPal, Adyen, Authorize.Net, regional processors. We integrate the gateway you actually need, including custom flows and tokenized vaults.

B2B and wholesale storefronts

Role-based pricing, tax exemptions, net-terms invoicing, quote requests, and gated catalogs. B2B that does not feel like a B2C bolt-on.

Subscriptions and recurring billing

WooCommerce Subscriptions configured for product, membership, and box models. Dunning, customer portals, and pause/resume done right.

Headless WooCommerce

WooCommerce as a backend with a Next.js or React storefront. Editorial flexibility your marketers want, frontend performance your customers feel.

Inventory and ERP integrations

QuickBooks, NetSuite, ShipStation, Brightpearl, custom ERPs. Real-time inventory sync, order routing, and back-office automation.

OUR PROCESS

Six steps, one conversation.

Linear enough to plan around, flexible enough to do good work.

Discover

Audit current store, hosting, plugins, and ops workflow. Identify the conversion and back-office gaps worth solving first.

Strategize

Catalog model, payment and tax plan, integration map, and a roadmap that ties build effort to revenue impact.

Design

PDP, PLP, cart, and checkout designed around conversion patterns. B2B flows treated with the same care as B2C.

Develop

Custom theme, custom plugins, ACF, gateway and ERP integrations. Code reviewed, tested, and version controlled.

Launch

WP Engine staging, redirects, payment and tax sandbox checks, performance tuning, and a coordinated cutover with rollback plan.

Support

Optional retainer for plugin updates, gateway maintenance, content support, and seasonal campaign work.

THE STACK

Tools we reach for, picked for fit (not fashion).

WooCommerceWordPressStripePayPalWC SubscriptionsHeadless ReactKlaviyoMailchimp

FEATURED WORK

WooCommerce work we are proud of.

A few recent engagements where editorial UX, custom commerce, and back-office integrations came together.

WooCommerce + Subscriptions

April Masini

WooCommerce + Custom Checkout

LOAR PLLC

See all case studies

WAYS TO WORK TOGETHER

Four ways in, one quality bar.

Pick the engagement that fits today. We will tell you honestly if a different tier is a better fit.

Execution

from $18k

You have a clear brief. We design and ship the WooCommerce store.

Custom theme up to 8 page templates
Standard payment and shipping setup
Catalog import and tax configuration
Pre-launch QA and analytics setup

Expertise

from $45k

Strategy, custom plugins, and complex commerce flows.

Custom payment gateway or B2B portal
Subscription, bundles, or wholesale logic
ERP, CRM, or ShipStation integration
CRO baseline and editorial training

Access

$5.5k / month

Ongoing WooCommerce partner, on retainer.

Plugin and core updates with QA
Security monitoring and gateway support
Pipeline of feature and content tickets
Priority response within one business day

Transformation

from $100k

Replatform from Shopify or Magento, or headless rebuild.

Migration with catalog, customers, and orders
Headless storefront (Next.js or React)
Custom B2B portal or subscription engine
Launch plan, training, and 90-day support

QUESTIONS, ANSWERED

The things we get asked most.

Most projects ship in 10 to 16 weeks from kickoff to launch. A focused custom theme on top of an existing catalog can move in 8 weeks. A B2B portal with custom gateway, subscriptions, and ERP sync runs 16 to 22 weeks. As a WP Engine Advanced Partner, we share a week-by-week plan in the proposal so you always know what is coming next.

Most engagements land between $18k and $100k+ depending on scope, gateway work, and integrations. Theme-only builds start at $18k. Strategy-led builds with B2B, subscriptions, or ERP sync typically run $45k to $90k. Replatforms and headless rebuilds start at $100k. You get a fixed price after the first scoping call. No surprise change orders.

Yes. Shopify, Magento, BigCommerce, and legacy WooCommerce migrations are familiar territory. As a WP Engine Advanced Partner, we map products, variants, customers, and orders, plan redirects 1:1 (so SEO equity moves with you), migrate media at scale, and QA against the legacy store before launch. Payments, tax, and fulfillment cutover get coordinated so revenue does not stall.

Every store ships with a recorded walkthrough, written editorial documentation, and two live training sessions for your team. WordPress, WooCommerce settings, and ACF fields get configured for editor experience (sensible defaults, content guardrails, role-based permissions) so your merchants can publish confidently. We are around for 30 days of free post-launch fixes and questions.

Often, yes. We white-label cleanly, embed in your Slack and tools, and respect existing brand and design guidance. We can lead, co-lead, or play a focused role (theme dev, gateway integration, B2B work, performance audit). Tell us where the gap is and we will scope around your team, not around them.

Yes. Our Access retainer covers plugin and core updates with QA, gateway and integration support, security monitoring, performance tuning, content support, and feature work. As a WP Engine Advanced Partner we coordinate hosting concerns directly. Most clients keep us on for 6 to 12 months post-launch, plus seasonal campaigns. Pause or cancel any month.

let's get to it

Ready to start your WooCommerce Development project?

Get a quote Schedule a call

FEATURED WORK

Real results from real engagements.

A snapshot of the woocommerce development engagements where DoodleWeb owned strategy, design, and engineering end-to-end.

01 · Aerospace & Defense

Ursa Major

Ursa Major delivers mission-ready aerospace and defense systems across hypersonics, solid rocket motors, and space-based defense, leveraging additive manufacturing and modular architectures to produce scalable all-up rounds, engines, and SRMs faster than legacy providers. From throttleable, storable hypersonics to tactically responsive satellite propulsion and extended-range solid rocket motors, Ursa Major is powering the joint force with flexible, American-made systems for any mission, in any domain. DoodleWeb replatformed them onto WordPress — shipping a procurement-grade marketing site with significantly faster page loads, restructured navigation for defense and government stakeholders, and an editor-friendly CMS that lets internal comms publish at the pace of an engineering organization. Shipped in 16 weeks.

WordPress · 2024Read

02 · Technology & SaaS

Amplify AI

Amplify AI, a B2B SaaS startup, replaced a slow custom WordPress site with a Webflow rebuild from DoodleWeb. Outcome: 4× demo bookings in the first 60 days post-launch, demo-to-customer rate up 60%, and a marketing team that ships pages independently without engineering involvement. Shipped in 10 weeks.

Webflow · 2024Read

03 · Education

Young Americans Center

Young Americans Center for Financial Education runs the only bank in the world for kids alongside a set of hands-on programs, AmeriTowne, International Towne, Money Matters, YouthBiz, and summer camp, that teach financial literacy to youth. Two audiences, two brands, one mission, and previously two disconnected websites. DoodleWeb ran a brand and experience repositioning, then rebuilt the platform on WordPress at WP Engine: a sub-brand system that lets Young Americans Center, Young Americans Bank, and each program keep its own color world while sharing one component library, program pages that lead with a plain-language promise instead of nonprofit jargon, and an editorial model that keeps mission content and regulated bank content cleanly separated. Shipped in 18 weeks. WCAG 2.2 AA conformant.

WordPress on WP Engine · 2024Read

04 · Technology & SaaS

SiteSonar

SiteSonar is a DoodleWeb-built product: a no-code website performance adapter that lifts AI-search (GEO/AEO) visibility, identifies high-intent traffic, and converts more pipeline — without rebuilding the underlying site. Done for you Core from $1,200/month, installs in 14 days, requires zero CMS migration. Used by marketing teams that need AI-search citation share without a replatform.

Custom React + Edge · 2025Read

See all work

LET'S TALK

Got a woocommerce development project in motion?

Tell us where you are and where you'd like to be. A senior strategist replies — not a sales BDR — usually within a business day.